start a build
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supernova@observatory ~/supernova.claudioandroyde.uk
$ ./render-pricing.sh --dial rate-card
the rate card — in the open USD · worldwide · honest

Two honest plans. Full comparison below.

# no “contact us for pricing” wall — the whole rate card, the scope, and the exclusions, printed here

Every plan ships dual-theme (dark + paper-printer), schema.org and llms.txt. Prices are in USD, work is delivered worldwide, and the whole build — code, design system, strategy document — is handed over to you.

01 the rate card $ cat rate-card.txt

Two plans plus an optional retainer. The Build + GEO plan is the sweet spot — the full marketing system — and it is called out below, not hidden.

planwhat you getprice
launch one high-craft page — hero to footer, unique design system, dual-theme, GEO starter (schema.org + llms.txt) $2,500
build-geo · sweet spot full marketing site + GEO foundation — 5–8 pages, schema graph, AI-crawler robots.txt, citation-ready copy, analytics, marketing backend from $4,500
retainer (optional) managed updates, reporting, AI-engine checks — added to either plan, billed monthly $250–750/mo
# every plan ships dual-theme (dark + paper-printer) · schema + llms.txt included · sources cited on every figure * · no invented testimonials
launch — $2,500one page, full craft

For the business that needs one exceptional page now — a flagship landing or a full one-pager — built with the same craft and GEO starter as every bigger build.

  • one high-craft page, hero to footer
  • unique design system — never a template
  • dual-theme: dark + paper-printer light
  • GEO starter: schema.org + llms.txt
  • about one week to ship
build-geo — from $4,500the full marketing system

The complete build. This is where GEO stops being a feature and becomes the foundation — every page, every block of copy, every schema graph points at being found. The brochure was the old shape of the web; this is the shape engines answer from.

  • 5–8 pages with one design system
  • schema.org graph across the site
  • AI-crawler robots.txt · llms.txt
  • citation-ready copy on every page
  • analytics (GA4/Umami) wired with events
  • marketing backend — forms, UTM, agents on cron
  • about two weeks to ship
retainer — $250–750/mooptional, after launch

Keep the site fresh and the engines happy, without becoming a client-services relationship you have to manage.

  • managed content and design updates
  • monthly reporting, plainly written
  • AI-engine checks — are you still cited?
  • statistics re-verified, sources re-fetched
what no plan includesstated plainly
  • no stock-photo brochure templates
  • no “guaranteed #1” claims — nobody honest offers those
  • no lock-in, hosting hostage, or licensing traps
  • no surprise invoices — scope changes are quoted before work

02 plan × feature — the full matrix $ ./compare.sh --full

Every dimension on one table, so there is no scope ambiguity to discover later. Checkmarks are ✓ included; a dash means not in that plan. Read this before you email, and the email gets shorter.

whatlaunch $2,500build-geo from $4,500retainer $250–750/mo
pages15–8
unique design system (never a template)
dual-theme: dark + paper-printermaintained
schema.org structured datastarterfull graphre-verified
llms.txt (AI-crawler index)regenerated
AI-crawler robots.txt (GPTBot, Claude, Perplexity…)
citation-ready copy blockson the pageevery pagerefreshed
strategy document (decisions explained)
anti-template quality gate + QA record
human approval gates (concept · plan · mockup)
analytics (GA4/Umami) with conversion eventsoptionalreported
email capture + booking wiringmaintained
marketing backend (forms, UTM, AI agents on cron)run
ownership — code, design, domain, analytics
timeline (honest)~1 week~2 weeksmonthly
# a dash is a real exclusion, printed so scope questions never become support tickets · retainer rows describe the ongoing service, not the initial build
still deciding?the short version

One page and you need it now → Launch, $2,500. Same craft, same GEO starter, about a week.

You want to be found by humans AND AI engines → Build + GEO, from $4,500. Full marketing system, schema graph, analytics, backend — the sweet spot.

You want it kept fresh after launch → add the retainer, $250–750/mo. Updates, reporting, engine checks.

03 asked & answered $ ./pricing-faq.sh --honest

“What is the difference between Launch and Build + GEO?”
Launch ($2,500) is one high-craft page — hero to footer, a unique design system, dual-theme, and a GEO starter of schema.org plus llms.txt. Build + GEO (from $4,500) is the full marketing system: 5–8 pages, a complete schema graph, AI-crawler robots.txt, citation-ready copy, analytics, and a marketing backend.
“Do you really ship in days?”
Launch builds ship in about a week; full marketing systems in roughly two. Human approval gates happen at concept, plan and mockup, so nothing ships past you by surprise.
“Who owns the site?”
You do — the code, the design system, the strategy document, the domain and the analytics. The whole build is handed over. No lock-in, no hostage-taking, no licensing trap.
“Can I edit it myself?”
Yes — clean static HTML built on design tokens, editable by a non-developer. No CMS to babysit, no page-builder lock-in.
“What happens after launch?”
You own everything and can stop there, or add the managed retainer ($250–750/mo) for updates, reporting and AI-engine checks. Retainer clients also get their statistics re-verified and their content refreshed on a schedule.
“Is this a template or AI-generated slop?”
No. Every build gets a design system drawn from the business’s own signals and documented in a strategy file you keep. The anti-template quality gate is enforced on every page before anything ships, and the QA records are public on /case-studies.
start — open channelno autoresponders
$./start-a-build.sh--planlaunch|build-geo
# a reply lands with a human — a real answer, not a drip campaign
launch $2,500 · build + GEO from $4,500
open pricing · dual-theme included · sources cited *