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Two honest plans. Full comparison below.
# no “contact us for pricing” wall — the whole rate card, the scope, and the exclusions, printed here
Every plan ships dual-theme (dark + paper-printer), schema.org and llms.txt. Prices are in USD, work is delivered worldwide, and the whole build — code, design system, strategy document — is handed over to you.
01 the rate card $ cat rate-card.txt
Two plans plus an optional retainer. The Build + GEO plan is the sweet spot — the full marketing system — and it is called out below, not hidden.
| plan | what you get | price |
|---|---|---|
| launch | one high-craft page — hero to footer, unique design system, dual-theme, GEO starter (schema.org + llms.txt) | $2,500 |
| build-geo · sweet spot | full marketing site + GEO foundation — 5–8 pages, schema graph, AI-crawler robots.txt, citation-ready copy, analytics, marketing backend | from $4,500 |
| retainer (optional) | managed updates, reporting, AI-engine checks — added to either plan, billed monthly | $250–750/mo |
For the business that needs one exceptional page now — a flagship landing or a full one-pager — built with the same craft and GEO starter as every bigger build.
- one high-craft page, hero to footer
- unique design system — never a template
- dual-theme: dark + paper-printer light
- GEO starter: schema.org + llms.txt
- about one week to ship
The complete build. This is where GEO stops being a feature and becomes the foundation — every page, every block of copy, every schema graph points at being found. The brochure was the old shape of the web; this is the shape engines answer from.
- 5–8 pages with one design system
- schema.org graph across the site
- AI-crawler robots.txt · llms.txt
- citation-ready copy on every page
- analytics (GA4/Umami) wired with events
- marketing backend — forms, UTM, agents on cron
- about two weeks to ship
Keep the site fresh and the engines happy, without becoming a client-services relationship you have to manage.
- managed content and design updates
- monthly reporting, plainly written
- AI-engine checks — are you still cited?
- statistics re-verified, sources re-fetched
- no stock-photo brochure templates
- no “guaranteed #1” claims — nobody honest offers those
- no lock-in, hosting hostage, or licensing traps
- no surprise invoices — scope changes are quoted before work
02 plan × feature — the full matrix $ ./compare.sh --full
Every dimension on one table, so there is no scope ambiguity to discover later. Checkmarks are ✓ included; a dash — means not in that plan. Read this before you email, and the email gets shorter.
| what | launch $2,500 | build-geo from $4,500 | retainer $250–750/mo |
|---|---|---|---|
| pages | 1 | 5–8 | — |
| unique design system (never a template) | ✓ | ✓ | — |
| dual-theme: dark + paper-printer | ✓ | ✓ | maintained |
| schema.org structured data | starter | full graph | re-verified |
| llms.txt (AI-crawler index) | ✓ | ✓ | regenerated |
| AI-crawler robots.txt (GPTBot, Claude, Perplexity…) | ✓ | ✓ | — |
| citation-ready copy blocks | on the page | every page | refreshed |
| strategy document (decisions explained) | ✓ | ✓ | — |
| anti-template quality gate + QA record | ✓ | ✓ | — |
| human approval gates (concept · plan · mockup) | ✓ | ✓ | — |
| analytics (GA4/Umami) with conversion events | optional | ✓ | reported |
| email capture + booking wiring | — | ✓ | maintained |
| marketing backend (forms, UTM, AI agents on cron) | — | ✓ | run |
| ownership — code, design, domain, analytics | ✓ | ✓ | — |
| timeline (honest) | ~1 week | ~2 weeks | monthly |
One page and you need it now → Launch, $2,500. Same craft, same GEO starter, about a week.
You want to be found by humans AND AI engines → Build + GEO, from $4,500. Full marketing system, schema graph, analytics, backend — the sweet spot.
You want it kept fresh after launch → add the retainer, $250–750/mo. Updates, reporting, engine checks.